So Boubou is a designer boutique specialized in African boubous.

Everything here is a matter of passion and love of things well done!

At So Boubou, everything is handmade. At the heart of my creations there is
- The quality requirement of Wax, batik, bazin, kente, bogolan ... fabrics that stand the test of time
- The combined search for colors, patterns and volumes so that comfort rhymes with elegance and originality
- The attention to detail and finishes that make all the difference between mass production and craft creations ...

I love African boubous because they are timeless, they highlight the traditional know-how and African fabrics. But I also love to modernize, reinvent and create silhouettes elegant and relaxed, revisited to the French!

The So Boubou collections are designed in France by myself, and they are intended for a very wide audience. Boubou is a loose and comfortable garment that suits all types of templates and sizes, men and women of all colors :-)

My creations meet my conception of fashion and relationships between people, based on trust. My products are intended to last in time. Prices are set to the fairest. I also naturally pay special attention to each client and your satisfaction is paramount. It's not marketing, it's in my DNA!

To accompany you in your purchase, the online payment system is secured via the Payplug solution. The products are shipped under 24 / 48H via La Poste in parcel tracking. Finally, the shipping costs are free worldwide without minimum purchase! 

Because a boubou must be beautiful for a long time, I guarantee the quality of my models: if anything does not suit you the returns are free and refunds are possible for 30 days.

A question ? Call me, Clarisse at (+33) 6592235344


Clarisse Sercan Nyuiadzi

My name is Clarisse Sercan Nyuiadzi, French of Togolese origin, I have been offering African creations of clothes for a decade. After the birth of my 2 children, I wanted to find the clothes and colors of my childhood and share them around me. My mom was a seamstress, I have always been surrounded by fabrics and wax since my childhood in Togo, it is a fabric that I love. I always saw my mother working and wearing it being small and I wanted to decline it in my own way with my mixed culture, the French!

Word of mouth quickly worked around my creations and the demand increased, which pushed me to create a blog in 2011, then my first online store in 2012: AshantisBoutik. It is an African fashion boutique that offers all types of clothing for customers mainly in France: dress, skirt, jacket, blouse, scarf, and boubous ... I am very proud and AshantisBoutik brings me a lot of satisfactions!

To better meet the expectations of a specialized clientele, the adventure continues now with SoBoubou.com. By creating a brand dedicated to boubou, I wish to better meet specific expectations on this garment, offer a choice of fabrics and larger cuts, and serve requests from Europe and North America in particular.

The founding principles of my creations remain. Everything is done by hand, if necessary to measure because it is the best way to serve every request. This allows me to know my clients, to create a real exchange and a bond of trust. This bond of trust is the basis of my work, every positive return is an encouragement to continue, for me but also for the craftsmen and traders Togolese with whom I work every day because my small business is already helping to support a few families in Togo; -). This chain of trust is essential for developing sustainable and equitable relationships.

I am based in France in the Bordelaise region, my creations are visible online on this site, on social networks, in various exhibitions and markets of creators, and with some shops in my area.

But I love human contact so if you go to Bordeaux, do not hesitate to contact me, I will be happy to receive you!.


Olivia Assinie, October 22nd 2017
I have received my order ! Absolutely what I wanted and I am delighted !!!
Very neat work.
Thank you again for your listening and your advice.
I will not hesitate to reorder your collections or for custom projects.
And recommend your shop!
See you soon

Stéphanie Lejeune, June 12, 2017
So many choices and very neat work. Looking forward to return. Thank youu

Maud Vraicour, June 23, 2017
Fast delivery, sublime product, quality appointments ... I recommend ... and will order again on the site ;-)

Nenette Raspail, 19 May 2017
seamstress listening and advice super good. Delighted each time with my products. continue your work that you do with LOVE.